New expert community will support brokerages and agents as they seek to strengthen value from the Cloze platform
Wellesley, MA — January 26, 2026 — Cloze, the AI-powered relationship intelligence platform for real estate, today announced that Stacey Soleil has joined the company as Head of Community, focused on building and scaling a community of independent consultants, brokerage leaders, agents, and integration partners. Given Cloze’s rapid growth, Soleil will focus on launching a network of trained, independent consultants to help brokerages, teams, and agents get the most value out of the platform. Her role will also spotlight the relationship management habits and best practices that help agents close more deals.
Brokerages using Cloze see agents increase their production by an average of 36% when switching from other platforms. Soleil’s focus on community will help brokerage leaders and individual agents drive greater production from their use of Cloze and provide wider access to independent Cloze experts and power users. Through real-world stories and examples, the new community will teach agents how to drive more deals and support brokerage leaders as they navigate the changing real estate landscape with the strategic use of technology.
Previously, Soleil has led community efforts at numerous real estate stalwarts, including Inside Real Estate, Follow Up Boss, Zillow, RE/MAX, and Windermere. She brings to Cloze deep experience helping professionals build trust, stay consistent, and maintain loyalty—especially in relationship-driven industries like real estate. At Cloze, that same approach will shape how agents learn from one another and how the brand supports them beyond onboarding.
“What drew me to Cloze is its respect for how relationships actually work,” said Soleil. “Real estate is a relationship business, and Cloze is built around that reality—not around forcing agents into workflows that don’t fit how they actually work with clients. It’s about reducing noise, protecting trust, and helping agents stay present and consistent with the people who matter to them. I’m excited to help tell that story in a way that feels human, accessible, and real.”
Soleil’s relationship-first approach mirrors Cloze’s core philosophy. Just as Cloze helps agents systematically maintain relationships with clients and prospects, Soleil will build connections between agents to facilitate peer learning. Her work will translate relationship intelligence—Cloze’s core capability—into practical guidance that drives adoption and production growth.
“Stacey knows how to find the real stories that help agents learn from each other while demonstrating the brand’s value,” said Alex Coté, chief marketing officer and co-founder at Cloze. “She understands how community, storytelling, and social engagement work together to build credibility and connection. Her leadership will help Cloze and the agents that use us build upon proven success.”
“At Cloze, we’ve always believed that relationships are the real competitive advantage,” said Dan Foody, CEO and co-founder of Cloze. “Stacey brings both the empathy and discipline required to scale that belief. Her focus on community and brand connection brings greater clarity and consistency to Cloze’s presence in the market.”
About Stacey Soleil
Stacey Soleil is a nationally recognized community strategist and speaker whose work sits at the intersection of technology, trust, and human behavior. She is a longtime contributor to Inman News, has taught as an adjunct instructor with the Residential Real Estate Council, and has spoken on dozens of industry stages. She has been recognized by CMX for innovation in community building and was named a 2025 RISMedia Real Estate Crusader for championing a better way forward for the industry.
About Cloze
Cloze is an AI-powered relationship intelligence platform that helps real estate brokerages, agents, and teams boost sales production, accelerate lead conversion, and build stronger client relationships. The platform is powered by the Cloze Intelligence Engine—an open, connected foundation that unifies your tools and data. Its flexible design not only integrates deeply with your existing systems, but understands and adapts to them—making it easy to evolve your tech stack over time—without disruption.
Real estate leaders like Windermere, Baird & Warner, Brown Harris Stevens, and Sotheby’s International Realty use Cloze to unify their sales and marketing operations and future-proof their tech stack.
For more information on Cloze, visit cloze.com
